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Rising incomes and shifting consumption patterns are transforming Asia’s consumer packaged goods (CPG) market.
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Rising incomes and shifting consumption patterns are transforming Asia’s consumer packaged goods (CPG) market. With three billion people expected to become a part of the region’s consuming class by 2030, CPG companies will have the opportunity to serve an increasing mass of diverse #AsianConsumers.
In the latest article in #FutureofAsia’s consumer research series, we examine the social, demographic, and technological shifts offering new growth angles for CPG companies, and give recommendations for how businesses can prepare for the next decade of growth. Full insights here: https://mck.co/32G1tpj
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